Harte-Hanks (HHS) Given Daily Coverage Optimism Rating of 0.19

News stories about Harte-Hanks (NYSE:HHS) have been trending somewhat positive recently, Accern Sentiment Analysis reports. The research firm rates the sentiment of news coverage by reviewing more than twenty million blog and news sources. Accern ranks coverage of publicly-traded companies on a scale of negative one to one, with scores closest to one being the most favorable. Harte-Hanks earned a daily sentiment score of 0.19 on Accern’s scale. Accern also gave media stories about the business services provider an impact score of 46.3513181687313 out of 100, indicating that recent news coverage is somewhat unlikely to have an effect on the stock’s share price in the near term.

Here are some of the news articles that may have effected Accern Sentiment Analysis’s rankings:

HHS has been the subject of a number of research analyst reports. Zacks Investment Research cut shares of Harte-Hanks from a “hold” rating to a “sell” rating in a research report on Wednesday, June 21st. ValuEngine lowered shares of Harte-Hanks from a “sell” rating to a “strong sell” rating in a report on Thursday, June 22nd. Finally, Noble Financial reaffirmed a “buy” rating on shares of Harte-Hanks in a report on Friday, June 9th.

Harte-Hanks (HHS) traded up 2.7209% during midday trading on Friday, hitting $0.8834. 82,702 shares of the stock were exchanged. The firm has a 50-day moving average price of $0.95 and a 200-day moving average price of $1.26. The stock’s market cap is $54.75 million. Harte-Hanks has a one year low of $0.73 and a one year high of $1.85.

Harte-Hanks (NYSE:HHS) last issued its earnings results on Wednesday, August 16th. The business services provider reported ($0.12) earnings per share (EPS) for the quarter, missing the Zacks’ consensus estimate of ($0.07) by $0.05. Harte-Hanks had a negative return on equity of 134.33% and a negative net margin of 60.27%. The firm had revenue of $94.89 million for the quarter. On average, equities research analysts anticipate that Harte-Hanks will post ($0.07) EPS for the current fiscal year.

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Harte-Hanks Company Profile

Harte Hanks, Inc (Harte Hanks) is a multi-channel marketing company. The Company’s Customer Interaction business offers a range of marketing services, in media from direct mail to e-mail, including agency and digital services; database marketing solutions and business-to-business lead generation; direct mail, and contact centers.

Insider Buying and Selling by Quarter for Harte-Hanks (NYSE:HHS)

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