Media General (NYSE: MEG) and Grupo Televisa (NYSE:TV) are both consumer discretionary companies, but which is the superior investment? We will compare the two companies based on the strength of their profitability, risk, analyst recommendations, earnings, institutional ownership, valuation and dividends.
Profitability
This table compares Media General and Grupo Televisa’s net margins, return on equity and return on assets.
| Net Margins | Return on Equity | Return on Assets | |
| Media General | -4.25% | 6.92% | 2.28% |
| Grupo Televisa | 4.69% | 4.62% | 1.50% |
Dividends
Grupo Televisa pays an annual dividend of $0.08 per share and has a dividend yield of 0.3%. Media General does not pay a dividend. Grupo Televisa pays out 20.5% of its earnings in the form of a dividend.
Volatility & Risk
Media General has a beta of 1.64, meaning that its share price is 64% more volatile than the S&P 500. Comparatively, Grupo Televisa has a beta of 1.31, meaning that its share price is 31% more volatile than the S&P 500.
Earnings and Valuation
This table compares Media General and Grupo Televisa’s revenue, earnings per share and valuation.
| Gross Revenue | Price/Sales Ratio | EBITDA | Earnings Per Share | Price/Earnings Ratio | |
| Media General | N/A | N/A | N/A | ($0.47) | -39.38 |
| Grupo Televisa | $5.38 billion | 11.93 | $2.01 billion | $0.39 | 66.41 |
Grupo Televisa has higher revenue and earnings than Media General. Media General is trading at a lower price-to-earnings ratio than Grupo Televisa, indicating that it is currently the more affordable of the two stocks.
Analyst Recommendations
This is a summary of current ratings and price targets for Media General and Grupo Televisa, as provided by MarketBeat.
| Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
| Media General | 0 | 0 | 0 | 0 | N/A |
| Grupo Televisa | 0 | 4 | 2 | 0 | 2.33 |
Grupo Televisa has a consensus price target of $26.50, suggesting a potential upside of 2.32%. Given Grupo Televisa’s higher probable upside, analysts clearly believe Grupo Televisa is more favorable than Media General.
Institutional and Insider Ownership
90.8% of Media General shares are owned by institutional investors. Comparatively, 61.0% of Grupo Televisa shares are owned by institutional investors. 16.5% of Media General shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.
About Media General
Media General, Inc. is a television broadcasting and digital media company. The Company provides news, information and entertainment in markets across the United States. The Company operates or services 71 network-affiliated broadcast television stations in 48 markets along with the digital media business. The Company’s network affiliations include twelve CBS stations, nine NBC stations, seven ABC stations, one FOX station, one CW station and one MyNetworkTV station. The Company offers consumers and advertisers with entertainment and information, content and distribution on every screen. Its portfolio of broadcast, digital and mobile products informs and engages 23% of United States Television (TV) households and 43% of the United States Internet audience. The Company has the diverse digital media business with a portfolio that includes LIN Digital, LIN Mobile, HYFN, Dedicated Media, Federated Media and BiteSizeTV.
About Grupo Televisa
Grupo Televisa, S.A.B. is a media company in the international entertainment business. The Company operates in four business segments: Content, Sky, Telecommunications, and Other Businesses. It operates four broadcast channels in Mexico City and has affiliated stations throughout the country. It produces pay-television channels with national and international feeds, throughout Latin America, the United States, Canada, Europe and Asia Pacific. It exports its programs and formats to television networks around the world. It is also a Spanish-language magazine publisher. Its pay-television channels include three music, six movie, seven variety and entertainment channels and two sports channels. Its programs include telenovelas, newscasts, situation comedies, game shows, reality shows, children’s programs, comedy and variety programs, musical and cultural events, movies and educational programming. Its programming also includes broadcasts of special events and sports events in Mexico.
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