(CARS) and (CRCM) Financial Review (NYSE: CRCM) and (NYSE:CARS) are both consumer discretionary companies, but which is the better investment? We will compare the two businesses based on the strength of their profitability, analyst recommendations, valuation, institutional ownership, risk, earnings and dividends.

Institutional & Insider Ownership

72.6% of shares are held by institutional investors. 35.9% of shares are held by insiders. Strong institutional ownership is an indication that large money managers, endowments and hedge funds believe a stock will outperform the market over the long term.

Analyst Recommendations

This is a summary of recent ratings and recommmendations for and, as provided by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score 0 1 1 0 2.50 0 1 2 0 2.67 presently has a consensus target price of $18.00, suggesting a potential downside of 3.28%. has a consensus target price of $34.50, suggesting a potential upside of 16.08%. Given’s stronger consensus rating and higher probable upside, analysts clearly believe is more favorable than

Earnings & Valuation

This table compares and’s gross revenue, earnings per share and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio $174.09 million 3.26 $10.66 million $0.22 84.59 $626.26 million 3.40 $224.44 million N/A N/A has higher revenue and earnings than


This table compares and’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets 6.13% 16.30% 7.27% 45.64% 18.00% 11.38%

Summary beats on 9 of the 11 factors compared between the two stocks.

About, Inc. is an online marketplace for finding and managing family care. As of December 31, 2016, the Company had 22.8 million members, including 12.9 million families and 9.9 million caregivers, spanning 19 countries. Its consumer matching solutions allow families to search for, qualify, vet, connect with and select caregivers. It also provides caregivers with solutions to create personal profiles, describe their skills and experience, and otherwise differentiate and market themselves in a fragmented marketplace. In addition to consumer matching solutions, the Company offers its members products and services to facilitate their interaction with caregivers. It serves employers by providing access to certain of its products and services to employer-sponsored families. In addition, it serves care-related businesses, such as day care centers, nanny agencies and home care agencies, willing to market their services to its care-seeking families and recruit its caregiver members.

About Inc. owns a digital automotive marketplace business ( is an online research destination for car shoppers. The Company is engaged in the sale of online subscription advertising products targeting car dealerships. It offers a suite of products and services targeting the automotive needs of its buyer and seller customers. offers a digital automotive marketplace search engine that helps car buyers to make informed purchasing decisions and helps sellers to engage with a portion of their target customer base. This online automotive marketplace service connects buyers and sellers across five Websites:,,, and Its automotive marketplace products also include credible user and automotive and dealer reviews. It is also engaged in the sale of display advertising to national advertisers. Car buyers and car owners interface with primarily through the sites and mobile applications.

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